We’re Humans of
K-12 Purchasing.

At Noodle Markets, we understand that the business of K-12 can be messy–for educators and vendors alike. Together, our team has over 150 years of K-12 experience. We are former educators, procurement experts, and district partners. We’ve led education companies, built startups, and designed systems to improve outcomes for districts and schools.

Officers of the Board

  • Nicole Neal
    Chief Executive Officer
    Nicole Neal
    Chief Executive Officer

    Nicole is a visionary leader and pioneer at building transformative educational products. As the CEO of Noodle Markets, she leads the company in its mission to enhance efficiency and transparency within the education landscape by revolutionizing K-12 purchasing. Prior to joining the company, Nicole was the President of the Education Solutions Group at CORE Education Consulting and Solutions, Inc., where she oversaw a staff of 300 employees and managed a portfolio of formative assessment, intervention, and content solutions for districts and states serving the Pre-K, K-12, Employability, Special Education and Higher Education sectors. Nicole also served as the Senior Vice President of Major Accounts and State Services for Pearson Education Inc., one of the world’s largest education publishing and technology companies. Prior to Pearson, she served as Senior Vice President of Client Services for Schoolnet, Inc. Nicole holds a Bachelor of Science in Computer Engineering from Binghamton University’s Watson School of Engineering and an MBA from the University of Maryland University College. When she is not working, Nicole finds great joy in mentoring young girls and spending quality time with her family and friends.

  • John Katzman
    Chief Executive Officer & Founder, The Noodle Companies
    John Katzman
    Chief Executive Officer & Founder, The Noodle Companies

    John has founded and run three education companies: The Princeton Review, 2U, and The Noodle Companies, LLC, of which Noodle Markets is a subsidiary. In each, he has brought together incredible people and helped them create transformative services, compelling cultures, strong returns for investors, and great outcomes for students. Through his for-profit, not-for-profit, and policy work, John is focused sculpting an education landscape that is agile, efficient, compelling, and constantly improving. John sits on the Boards of the Woodrow Wilson Foundation, the National Association of Independent Schools, and the National Alliance for Public Charter Schools.

  • Rick Segal
    Founder & Managing Partner, Rethink Education
    Rick Segal
    Founder & Managing Partner, Rethink Education

    Rick is the Founder and Managing Partner of Rethink Education, a venture fund investing in early stage educational technology companies. He is also the Founder and Chairman of Seavest Investment Group. Rick currently serves on the boards of Civitas, Voxy, and Speakaboos, and has previously served on a number of public and private Boards of Directors. These include the education-related companies Wireless Generation (sold to News Corp), Schoolnet (sold to Pearson), and Smarterer (sold to Pluralsight).

    Rick is deeply committed to creating better communities through his philanthropic engagements, which are primarily focused on health, education, providing opportunities for low-income children and the arts. He is President of the A.L. Mailman Family Foundation, a charitable foundation focused on early childhood care and education. He serves on the Board of Trustees of New York Presbyterian Hospital and the Whitney Museum of American Art.

  • Will Ethridge
    Principal, Ethridge Advisors
    Will Ethridge
    Principal, Ethridge Advisors

    Will is a leader in the education sector as both a strategist and investor. Currently, he serves as Principal at Ethridge Advisors, which provides advisory services to education companies, educational institutions, policy makers, and private equity companies. Previously, Will was CEO of Pearson North American Education from 2008-2014 after serving as President of Pearson’s U.S. Higher Education, International, and Professional Publishing Groups. He is also a former member of Pearson’s Board of Directors, and has served as the Chairman of the Association of American Publishers. Will is a former board member of Interactive Data Corporation and CourseSmart, the latter of which he also served as Chairman.

  • Michael Best
    Chief Operating Officer, Industry Verticals, Bloomberg L.P.
    Michael Best
    Chief Operating Officer, Industry Verticals, Bloomberg L.P.

    Mike is a veteran of New York City government with a long history in education policy and procurement. Among other government positions, Mike was General Counsel of the New York City Department of Education and Counselor to Mayor Michael Bloomberg. He has also served as New York City's Chief Procurement Officer and a member of its Procurement Policy Board. He is currently the Chief Operating Officer of Industry Verticals at Bloomberg L.P. and a Trustee of the Brooklyn Public Library.

Interested in joining our team?